Why coder should learn digital marketing.

                    Why coder should learn digital marketing

With the onset of so many media channels, the ever-changing landscape of social media marketing has now changed the way the customer satisfaction level and the company’s demands. Earlier there was always a line of a stretch between technology and marketing. Both used to differ from one another. But with the evolving time and the advent of digital marketing that has eventually taken a back seat. Many e-commerce institutions have evolved to give you the best knowledge on digital marketing so that your career gets lighted up with this. With the rise of HTML5, CSS3, javascript, jquery etc have changed the whole scenario. The digital technology is expanding at a very rapid pace, thus making it possible for anyone to learn this language.

Coding is not something you need to be afraid of all the time, instead of coding is something you can enjoy and have fun while doing. Following are some reasons as to understand why coding is an important aspect of digital marketing.

(a)   To understand the Underlying technologies:

Learning to code gives us the full confidence and knowledge on how things work. And how can we efficiently apply it to our campaigns? The era of digital marketing is completely new and there are many more scopes emerging at every interval. A person understanding the level of technology gives him more knowledge to stand with competitors.

(b) Saves Time and Money:

Relying every time on the website can cost you both time and money. So it is very important to make those changes to the website.

(c)  Communication with the development team:

Once you get to understand the structure of code then you can easily communicate with your development team. Then you will find and learn some of the expected logics behind marketing and where your desires and expectations can meet your skills.

(d) More sales:

While creating pages you can easily boost your sales and the number of subscribers. Landing pages are the most important part of the website for generating more customers, sales, and subscribers.

(e)  Maintain safe distance:

Coding is important but maintaining a safe distance is also necessary. The main aim of the marketer should be to become fluent in code leading to a good marketer.

(f)     Don’t use tools, try yourself:

Instead of using tools for coding an amount of knowledge and understand of it is enough for you to create your own coding tools. Evolving a developer or hiring one can cost you thousands but if you try your hands on it then it could be more cost efficient and will give a personal touch to your site. So it is better if you try your hands on coding for your site.

So these were some of the points to be kept in mind for a developer or coder before he/she plans to get into this field. It is very important for them to learn the codes and ethics of digital marketing so that in future there is stability in your work and where you go at least you have a base knowledge of it.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s